Skechers Named Official Sports Footwear Partner of the Indian Olympic Association for Asian Games 2023
Footwear brand Skechers has partnered with the Indian Olympic Association as the ‘Official Sports Footwear Partner of Indian Olympic Association for the Hangzhou Asian Games’ to highlight its dedication to supporting athletes
Skechers, the distinguished Comfort Technology Company™, is pleased to announce its esteemed association with the Indian Olympic Association (IOA) as the ‘Official Sports Footwear Partner of the Indian Olympic Association for the Asian Games 2023.’ The collaboration underscores Skechers’ steadfast commitment to bolstering athletes and cultivating a culture of sporting excellence.
The Asian Games, slated to be hosted in Hangzhou, China, from September 23rd to October 8th, 2023, epitomise the zenith of athletic prowess across the continent. As the Official Sports Footwear Partner, Skechers assumes a pivotal role in equipping the Indian contingent with its cutting-edge footwear, ensuring comfort and performance enhancement for athletes of all calibres.
Skechers has furthered its support to athletes by providing them with specially tailored branded kits and Skechers Performance footwear. Ten exceptional athletes were meticulously chosen to receive this gear. “We look forward to supporting Team India on their journey to excellence,” said Rahul Vira, CEO of Skechers Asia Pvt. Ltd.
Skechers South Asia Pvt. Ltd is a subsidiary of Skechers U.S.A., Inc. (NYSE:SKX), a Fortune 500® Company based in Southern California. Skechers designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children.
